C.E.Om Founder Sandy Abrams

About Sandy

Sandy Abrams is a self taught entrepreneur who (much to her surprise) turned a product idea into a multi-million dollar business (launched in 1993), Moisture Jamzz. Without any business background, Sandy had the passion and persistence to roll up her sleeves and learn on the fly. After years of sweat equity building her business, she turned her naivite into success, experience and savvy. Her signature products, Moisture Jamzz Moisture Gloves and Socks quickly became a top-selling accessory in the beauty/spa industry. They were sold in stores such as Bed, Bath & Beyond, Linens'NThings, Bloomingdales, Nordstrom and QVC. Also, private labeled for some of the biggest names in beauty: Estee Lauder, Bath & Body Works, H2O PLUS, Crabtree & Evelyn and Bare Escentuals.

After years of helping people turn their ideas into reality, Sandy published her first book titled, "Your Idea, Inc." (Adams Media 2010)  and put her inspirational, motivational advice and anecdotes into this entrepreneurial guide book. Now in “Breathe to Succeed,” (Publishing May 1, 2019) Abrams shares her simple yet powerful Breath & Mindfulness tools that fueled her entrepreneurial journey over the past 25 years; making her what she calls a "C.E.'Om...able to juggle the chaos of entrepreneurial life thanks to the power of mindful breath & positive, strategic thoughts. Sandy is on a mission to empower people to create their optimal energy for success & wellness...one deep, mindful breath at a time!  


Being a C.E.'Om is a mindset that will empower you, too! It's about taking charge mindfully in whatever you do. Abrams began practicing yoga in 1989 and completed teacher training in 1995 and still practices today. She credits her success to the daily practice of taking yoga off the mat and into business; giving her the much needed confidence, persistence and tenacity needed in business. Her Breath & Mindset techniques are for "in the moment" empowerment. No need to master the art of stillness or reserve chunks of time. Her tried and true advice fits right into your busy day; enhancing your thoughts, energy, creativity and clarity that lead to better decisions, more meaningful business relationships, optimal energy, success and wellbeing. 

Abrams also writes about the journeys of other entrepreneurs and shares small business insights and workplace wellness advice as a contributor on HuffPost and Thrive Global. She has consulted as a small business thought leader, speaker and writer with brands like Capital One, LegalZoom, Sage software and Marriott.


Abrams currently leads"Breathe to Succeed" and "Beverages & Breath"Workshop Experiences, 1:1 customized Breath & Mindset training for entrepreneurs, leaders, employees/teams, women's groups and speaks at a variety of business & wellness conferences and retreats. She has led BREATHE experiences at : Google offices, WW  HQ(formerly Weight Watchers), Universal Music, Facebook HQ, McKinsey & Co., Canyon Ranch Woodside, Women Presidents Org., CAA talent agency, Global Wellness Summit and speaks at a variety of  Business/Wellness conferences. Slated to speak at SXSW 2020. On the Digital Wellness initiative for Global Wellness Institute..